Solve for the long term
Fix the system behind the symptom, so the fix still works next quarter.
For Seed-Series A founders
Onboard your first GTM Engineer. Get your first pipeline.
I run GTM Engineering and RevOps at Datarails, where my systems generate $2M+ in opportunities every week. With Seed-Series A founders, I define the role, source the right people and onboard your first GTM Engineer until they ship pipeline.
$2M+opportunities a week from the GTM systems I run at Datarails
~20SDRs and BDRs supported by my outbound operation
59xROI on B2B lead gen over 12 months (Getting Reach)
17xROAS on LinkedIn campaigns for US MSP partners (CaaB)
How I work
Three rules from running GTM systems every day
Learn and adjust every week
Weekly reviews of what worked, and small changes instead of big rewrites.
Systems over one-off campaigns
Do one thing well, document it and repeat it. That's what compounds.
Five parts of GTM · four suits and a joker
Every company gets a different shuffle. The cards are the same tools everyone has. The order you play them in is the strategy.
- DataCRM, SQL, sources and enrichment
- Clean upDedupe, normalize, fix the fields
- Automationn8n, Make, Clay, AI agents
- PipelinePlays, meetings, opportunities
- RepeatThe joker: document it, review it weekly, run it again
Why the first GTM Engineer stalls
Most first GTM Engineers are dealt a losing hand.
A wishlist, not a role
Clay, SQL, copywriting, CRM admin and sales, all in one person. Nobody fits, or the wrong person says yes.
Screening by keywords
Tool names on a CV say little. Nobody checks whether the candidate has actually shipped pipeline.
No onboarding
They land with no ICP, messy data and no plan, and spend the first quarter cleaning up instead of building.
How it works · one engagement, four stages
From an empty seat to a working pipeline.
Timings are typical for a Seed-Series A team. We set the real ones on the scoping call.
Define
- GTM audit: ICP, motion, stack, data
- A 90-day scorecard for the role
- Role description, comp range, interview kit
A role that's clear and measurable
Source
- Candidates from my GTM network and community
- Technical screen run by a GTM Engineer
- A home assignment built on your real stack
A shortlist with my notes on each candidate
Onboard
- 30-60-90 plan tied to the scorecard
- Stack, data and CRM ready on day one
- Weekly hands-on sessions with your GTM Engineer
A GTM Engineer who ships in week one
First pipeline
- First outbound and inbound plays live
- A pipeline dashboard you can trust
- Handoff: you know what good looks like
Pipeline you can measure
After day one
Weekly hands-on support for your GTM Engineer
They report to you or your head of sales. I work with them every week on the tools and the data, next to that manager.
- Hands-on sessions every weekOn the real stack: enrichment, routing, sequences, CRM
- Reviews of what they buildWorkflows, data models and plays, before they go live
- A clear order of workWhat to build first, what to skip, and how to report it to you
Not a recruiter
I run these systems every day
| A typical recruiter | Working with me | |
|---|---|---|
| The role | Takes your job description as written | Rewrites it around what the role must deliver in 90 days |
| The screen | Keywords and years of experience | A hands-on technical screen and an assignment on your stack |
| After day one | Out of the picture | Weekly hands-on support next to their manager |
| Where it ends | The contract is signed | Live plays and pipeline you can measure |
| Who you work with | A generalist across many roles | A GTM Engineer and RevOps Manager who runs these systems at Datarails |
Ways to work together
Three ways to start
Fixed scope and a fixed price, set on the scoping call.
Role Definition Sprint
1 week- GTM audit and 90-day scorecard
- Role description, comp range, interview kit
- Home assignment on your stack
Know exactly who you're looking for, and how to tell.
Define & Onboard
About 3 months- Everything in the sprint
- Sourcing, screening and a shortlist
- 90 days of onboarding to first pipeline
All four stages, end to end.
Onboarding Program
90 days- 30-60-90 plan and stack readiness
- Weekly hands-on sessions
- First plays and a pipeline dashboard
For a GTM Engineer who just joined, or is about to.
The community
Hundreds of GTM Engineers and RevOps people, already in my network
My community covers every seniority, from first roles to heads of RevOps, and I hold 100+ CVs of Israeli GTM professionals.
It grows every week, so your shortlist starts with people I already know.
100sGTM Engineers and RevOps people in the community, junior to head
100+CVs of Israeli GTM professionals, each one read and profiled by me
WeeklyNew members, CVs and connections across Israel's GTM community
Who you'd work with
Amir Baldiga
B2B GTM Engineer and RevOps Manager at Datarails, AI operations builder and advisor. Before that I ran MSP partnerships for a US cloud provider, led marketing and growth teams, built lead gen systems for B2B companies and grew three professional communities to more than 46,000 members.
ClayHubSpotSalesforcen8nMakeApolloInstantlySQLClaudeAI agents
- Since 2026GTM Engineer & RevOps Manager · DatarailsOutbound operation behind ~20 SDRs and BDRs, $2M+ in opportunities a week
- Since 2023Independent GTM & AI automation advisorLead gen systems, sales and marketing automation, AI agents for B2B companies
- 2025-2026Digital Assets & MSP Partnerships Manager · CaaB (Cloud as a Business)US MSP partner network for a flat-rate IaaS provider: +25% new MSP partners in year one, 17x ROAS on LinkedIn campaigns
- 2021-2023Head of Marketing · Getting ReachTeam of 8, $100K a month budget, 59x ROI on B2B lead gen, 23% lower CAC
- Since 2026Head of AI Agents & Automations · IDF reservesDefining and building AI agents at unit level
- 2015-2018Air traffic controller · Israeli Air ForceThe closest thing to RevOps there is
Founder FAQ
Questions founders ask first
When is the right time for a first GTM Engineer?
Usually once founder-led sales has shown you who buys and why, and the next bottleneck is volume and data rather than the pitch. If you're not there yet, the Role Definition Sprint will tell you.
GTM Engineer or RevOps first?
At Seed-Series A it's often one person. The scorecard decides the mix: how much of the first 90 days goes to building pipeline and how much to fixing CRM, data and reporting.
How is this different from a recruiting agency?
An agency's work ends when the contract is signed. Mine is built around the role definition and the onboarding: a scorecard before anyone is sourced, and weekly hands-on support until there's pipeline to show.
What does it cost?
Each engagement has a fixed scope and a fixed price, set on the scoping call.
Do you work in English?
Yes. Role definitions, interviews and onboarding run in English or Hebrew, whatever your team uses.
Tell me where your GTM is today
Your stage, your motion and who's selling now. On the call I'll tell you what I'd do first.